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Saturday, February 03, 2007

Now we know the reason for the shrimp
Posted by Jill | 7:03 AM
Meliina of RIPCoco sent me this today:


update For the past three months, an employee at Gawker Media has posted copyright videos sandwiched between ads for Gawker-owned properties such as Valleywag and Gizmodo.

Nick Denton, the owner and founder of Gawker Media, acknowledged Friday that the Gawker employee, who goes by the YouTube username Belowtheradar, is the company's "video guy."

At least 50 videos were uploaded by the Gawker employee since October from such shows as ABC's Good Morning America and Inside Edition and CNN's Anderson Cooper 360.


On Thursday, the poster did not return an e-mail from CNET News.com, and representatives from Gawker, including owner Nick Denton, did not immediately return e-mails and phone calls. But on Friday morning, after this story appeared, Denton did confirm that Belowtheradar is associated with Gawker.

"He's our video guy," Denton wrote in a terse e-mail.

Most of the copyright holders, which range from Viacom-owned Comedy Central to NBC to even Apple, were contacted by CNET News.com on Thursday and most said they would need time to evaluate the YouTube clips and the ads in them before commenting. Two content owners, however, said that they never gave permission for their videos to be used in such a way.

"I can tell you emphatically that this video was used without our authorization," said Audrey Pass, spokeswoman for WNYW Channel 5, the Fox affiliate in New York. A clip from a Fox 5 news report was among those posted by Belowtheradar in December. "We have plans to pursue this matter further."


So now we know the reason why WNBC plied us with shrimp the other night, and why they focused so heavily on gossip blogs -- like GAwker. "Work with bloggers" my ass. It's more like "know your enemy."

Fatted calf indeed.
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